The automotive industry took a major hit recently. Production came to a halt across the board since they couldn’t sell any vehicles, and carmakers were bleeding billions of dollars. That economic downturn is still lingering, which could be something car buyers might be able to take advantage of. One of the companies that saw a drop in sales is Jaguar Land Rover (JLR), which is owned by Tata motors. With a search online, you can find new incentives being offered to attract customers to Land Rovers.
In an effort to make sales, JLR is offering customer incentives unlike ever before. These deals could save you significant money on a brand new Land Rover. You can discover the latest offers in your area by searching online.
Here’s why now might be the best time to buy a Land Rover.
Jaguar Land Rover Sales Are Way Down
After a troubling year, Jaguar Land Rover knows exactly how much the automaker has lost in the past year. The company as a whole sold 425,974 cars around the world last year, a 23.6 percent decline year over year, according to Autocar. Sales were down for the Land Rover brand by 18.3 percent. Jaguar models suffered an even more serious 36.5 percent decline in sales.
JLR managed to increase its sales by 13.1 percent in the fourth quarter, which shows us the industry is slowly starting to recover. Specifically, the Land Rover Defender sales in the last quarter of 2021 increased 66 percent compared to the third quarter. This is being credited to the new short-wheelbase Defender 90.
The 2021 Defender 90 is a two-door supercar that can go from zero to 60 MPH in just six seconds. It features a 395 horsepower and P400 six-cylinder engine. Much of the Defender 90 appeal is how it’s the quickest factory-produced version of Land Rover’s classic off-roader, according to Car and Driver. It also has a slightly lower price tag compared to other models with an entry-level price of $47,450.
With the new Defender 90 getting noticed by customers, there’s still plenty of other Land Rover vehicles that need to be sold. The debut of the Defender 90 could also mean price drops on vehicles that dealerships want to get off the lot.
You Could Find Deals On A Land Rover Right Now
Despite the slight upturn in sales, dealerships are still trying to get back to its usual numbers. They need to get unsold inventory off the lot in order to make room for newer models. This could be beneficial to buyers, since this could make it easier to find a deal. There’s already some happening right now that are worth considering.
The 2020 Range Rover Evoque has a cash offer available on the S trim. Customers can get up to $3,000 cash until the end of March. There’s also a special APR financing offer that could have you paying zero APR for up to 60 months.
You can score a deal on the 2020 Discover Sport S directly on the Land Rover website. The vehicle starts at $41,500 and is being offered at zero percent finance for 24 to 72 months. Alternatively, you could also lease it for just $349 per month and get a $1,000 customer credit.
Right now, you could get a $1,000 customer cash offer with the purchase of a 2020 Land Rover Defender. The special APR deal is also available for this vehicle. You could pay an APR of just 0.9 percent for anywhere from 36 to 60 months depending on how you qualify.
Search Online For Deals on a Land Rover
Now that you know some of the kinds of deals going on right now on Land Rovers, research is the next step. Do a search online to see what incentives are being offered at a dealership near you. Compare the offers beforehand to see what a salesperson will likely pitch to you upon visiting the lot.
Not only should you compare different dealerships, but make sure to compare posible sales on multiple Land Rovers at one place. You could end up saving a lot more money simply by switching to another model you were not initially interested in.
Another tip is to visit the dealership towards the end of the month or quarter. The staff are more likely to cut you a deal in order to meet their sales goal. Start researching early to keep tabs on your favorite vehicle and potential sales events being hosted at your local dealership.